Our Research Methodology

A transparent research process for building crawlable, source-backed local home service guides.

Public
Source Checks
Local
Page Context
Manual
Editorial Review
Manual
Quality Checks

Overview

Home Service Research pages are built to give homeowners and crawlers more than a generic lead form. The process combines public location data, service-specific quote checks, crawlability audits, and editorial review of unsupported claims.

Phase 1: Public Data and Page Inventory

We organize service pages by service category, state, and city. When a confident match is available, we use U.S. Census population estimates and Census Gazetteer place-area files to add local context.

Phase 2: Service-Scope Research

Each category uses a checklist of practical quote factors, such as access, permits, emergency timing, warranty terms, material availability, or treatment scope. These checks help make each page more useful than a duplicated city template.

Phase 3: Crawlability and Indexability Checks

We audit canonical tags, robots directives, sitemap inclusion, internal links, broken URLs, and crawl-control files. Search engines still decide what to index, but the site should not block or confuse crawlers.

Phase 4: Editorial Review

Pages are reviewed for unsupported claims, overbroad ratings language, missing source context, and thin copy. Where a page cannot support a strong provider claim, it is written as a homeowner research guide instead.

What We Do Not Claim

  • We do not claim that every provider listed has been directly inspected.
  • We do not guarantee current license, insurance, pricing, or availability.
  • We encourage users to verify current credentials with the provider and relevant state or local agency.

Related Methodology Pages

Review our source categories and editorial standards for more context.

View Data Sources

See Our Methodology in Action

Search our database of 47,000+ local service guides and see detailed research notes for providers in your area.